Nike My Time is Now
These were a set of large screen animations for the European Football championships. The concept was for the payers to smash through the screens on slow motion.
My role was to design and create the 3D smashes based on the impact of the player. This involved a mix of dynamics and point animation. Attention to detail was the key to ensure the cracks were designed to aesthetically look good and behave in a realistic manner
Credits: Intro Partnership